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Blog as marketing tool or personal chronicle?
ON 24 Fighting Chickens a while back, they made a comment that "telling it like it is" on there blog had hurt there business bit as martial arts instructors. They made the comment that successful blogging and successful martial arts teaching are sometimes at odds with each other. Apparently, they had lost students or potential students because of some posts they had made.
For you MA bloggers, what do you think about this? Do you use the blog as a marketing tool or personal chronicle? Do you refrain from posting things that your readers may not like?
For you MA bloggers, what do you think about this? Do you use the blog as a marketing tool or personal chronicle? Do you refrain from posting things that your readers may not like?
Replies to This Discussion
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Permalink Reply by Marguerite Nico on -
My blog is just a personal record/accounting of my journey to become a better martial artist. I'm not selling anything with my blog, so I don't see how my writing would hinder anything. I don't refer to my school by name, but my instructors and fellow classmates read my blogs. They give me feedback on things I've posted. I think it's all in the point of view of the reader. If I were an actual school owner/instructor, things might be different.
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